Wellness shouldn't be a luxury.
So we made it free.
Most wellness apps lock the basics behind ₹3,000+ a year. We give you the basics free. Forever.
The only thing we charge for is the AI — because honest tech costs money, and we'd rather tell you that than sell your attention to advertisers.
Free where it matters. Paid where it costs us. Never ads.
Sereno Core
The full wellness platform, on us.
- ✓Studio — Discover, Play, Listen, Breathe, Learn
- ✓Orbit — mood tracking, journaling, streaks
- ✓All 12+ Vibe characters
- ✓All games, all audio, all guided sessions
- ✓10 Buddy AI messages every day
- ✓Unlimited journal entries
- ✓Forever. No card needed.
Sereno Elite
Everything in Core, plus the AI that learns you.
- ✓Extended AI Buddy access — text & voice
- ✓Orbit Intelligence — weekly emotional pattern reports
- ✓Predictive check-ins — Buddy reaches out when you usually need it
- ✓AI Journal Insights — gentle pattern surfacing from your entries
- ✓Personalized daily flow — built around your current Vibe
- ✓Sereno Live — 4+ live sessions a month with coaches & the founder
- ✓Priority access to every new feature
- ✓Ad-free, forever — written into our terms
Cancel anytime. No dark patterns. No "sorry to see you go" guilt loops.
Corporate or teams? Talk to us →
Where every ₹299 actually goes.
We think you deserve to know.
Per Elite user/month, average
43.5%
Cloudflare + Supabase
13.4%
STT + TTS
8.4%
Resend + Brevo
5.0%
Razorpay processing
4.0%
Hosting + ops
2.7%
How Sereno keeps getting better
23.1%
Numbers are approximate, averaged across all Elite users. We update this page every quarter.
What we promise. Out loud.
No ads. Ever.
Not banner. Not native. Not "sponsored content." Your mental space stays your own.
Your data is yours.
Journals are encrypted. We don't sell, share, or train ads on what you tell Sereno.
No streak guilt.
Miss a day. Miss a week. Sereno doesn't shame you back. We'll be here when you return.
Cancel in 2 taps.
No retention popups. No "are you sure" loops. No friction.
Questions
What's included in the free plan?
Studio tools, Orbit mood tracking, journaling, guided audio, and 10 Buddy messages a day — free with no card. Vibe characters (beyond the 3 starter ones) and deeper features are part of Elite.
Why charge for Buddy at all?
Because every Buddy message costs us real money in AI inference. The free tier covers gentle daily check-ins. Elite covers the long, deep conversations.
What is Sereno Live?
4+ live online sessions every month — guided breathwork, journaling circles, themed workshops with mental wellness coaches, and monthly AMAs with our founder. All hosted in your Vibe — Shadow Hours for late-night anxiety, Ocean Mode for clarity work, Strawberry Sundays for self-compassion. Replays live in your Elite library forever.
What happens if I cancel?
You drop back to Sereno Core. You keep every journal entry, every mood log, every saved track. Nothing gets locked. Nothing gets deleted. Come back any time.
Will you ever run ads?
No. It's written into our terms of service. If we ever break that promise, you'll have legal grounds to sue us. We mean it that hard.
Looking for corporate / B2B?
We have a teams plan in the works. Reach out →
Your calm shouldn't be on a payment plan.
The Vibe characters are waiting. So is the rest of you.